Welcome to By Sienna, where fashion meets passion and style knows no bounds.

Our Story began over 30 years ago when our Founder, Patricia, embarked on her journey in the World of Fashion. It all started with a spark ignited during her first experience at well known South African Retailer, where she honed her skills as a buyer and embarked on a path that would shape her career.

Our team is small and we work from home. We are based in Johannesburg and Cape Town, where Sandra, run all the brand and marketing side of the business.

By Sienna is more than just another online platform; it's a heart project born to dress women in the finest garments. With a focus on exclusivity, we handpick each item with care, ensuring that only the most exquisite pieces make it into our collections.

We travel twice a year to curate our ranges and source from France and Italy. From statement dresses to luxurious linen, every item in our collection tells a story of craftsmanship and refinement.

At By Sienna, we believe that every woman deserves to feel confident and beautiful in what she wears.

We hope you enjoy it and that your visit leaves you inspired and excited to explore new styles.

xx

Pati & Sandra